Cabrera Marketing Research Services can help you provide seamless service to your clients by handling the details of fielding your qualitative marketing research projects.

-         Developing and/or updating qualitative screeners from your specifications

-         Recommending facilities, and acquiring cost estimates from facilities on your behalf -making sure that the anticipated costs are the most cost-effective using the best facilities, not  just the ones that are part of a “chain”

-         Monitoring the field services' recruitment of all types of qualitative research: consumer or business to business studies including focus groups, executive interviews,  pre-recruited personal  interviews (idis), and ethnographies 

-         Generating recommendations when studies deviate from expectations

-         Coordinating client and equipment needs for the day of the sessions.